Jeanne Burrows-Johnson
Jeanne Burrows-Johnson, author, narrator, inspirational speaker

This year has taken wholly unexpected turns for everyone in our world. For too many, this has greatly impacted professional as well as personal well-being. Despite challenges to health, commerce, and public safety, I believe this period of global transition may prove productive for creative individuals and organizations. The following is the first of several suggestions for maximizing this unsought opportunity for enhancing our daily living ,as well as our event planning.

Let’s begin today’s conversation by considering how the global environment has benefited from the absence of traffic on the road and the re-modelling of some segments of manufacturing. None of us can predict how this may influence decisions that global leaders will make, but we can endeavor to see that our own work reflects progress on many fronts. Like a butterfly emerging from a caterpillar’s cocoon, each of us can come out from this challenging period of global blight with a re-orientation of our lives. From our personal appearance to that of the products and services we offer our multi-cultural world, we can magnify a new dynamism that will benefit more than our individual avenues of activity.

Regardless of changes that may occur in the evolving retail marketplace, it’s likely that my books will continue to be sold—at least via the Internet. Fortunately, this ensures the longevity of my visibility. Therefore, it behooves me to ensure that the images I project reflect my inner self, which I have endeavored to embed in my writing. Most of us have heard the adage that an author or artist, should create works that reflect personal knowledge and experience. I have always strived to do this despite a narrowing path of the latter days of my life. Hopefully, the breadth of my creations will continue to demonstrate both my personal and professional growth.

There are many ways in which our images are utilized for branding and promotion. These can include business cards and brochures, websites, blogs, and interviews with the media, as well as the book jackets and bookmarks used by those of us who are authors. Sometimes pictures taken during events offer an active view of projects in which we are currently or previously involved. But given the casualness with which such pictures are taken, it is often more effective to use studio produced images that can be shaped and re-shaped to ensure the impact one desires for multiple purposes.

The first photo in the above pair was taken during a public speaking event at a service club’s meeting. As you can see, there are extraneous items surrounding me. So while this picture is ideal for discussing the purpose and content of that particular talk, utilization of this picture for other purposes required the adjustments that I made in the edit shown below.

As noted in my blog of March 2020, I initially viewed this year as an ideal time to introduce a fresh look in my marketing materials. In contrast, since my personal appearance has not changed greatly, I chose to retain the professional photograph shot during the publication of Prospect for Murder. A few refinements were required to render that image effective. You see, my preferred photos were taken at the end of the shoot in a space whose air was treated by evaporative cooling rather than air conditioning. The result was that my hair was somewhat flat. Fortunately, I have a friend who copied, pasted, and tweaked my hair.

Other aspects of arranging my portrait included an elegant jacket and necklace, books to my side and a colorful Asian fabric as a backdrop. These choices combine to project an intriguing representation of the trio of Natalie Seachrist Hawaiian Mysteries which feature many pan-Pacific components. The one new element in my self-introduction is presenting my picture in a circle…I wonder if I could substitute the spines of my own books for the classic volumes beside me?

In considering images you will want to use, remember that your goal is to acquire a rich palette of images of yourself and your work. To achieve this, I suggest that you examine the many individual and group photos you may have already–in both hardcopy and electronic files. Even those from your youth may prove useful in discussing your personal and/or professional journey through life. And for each one, be prepared to shape multiple images that will prove effective for varying purposes.

Wishing you the best in your creative endeavors,
Jeanne Burrows-Johnson, author, design consultant, and motivational speaker

~ Another blog you may find of use for promoting creative projects is at https://blog.jeanneburrows-johnson.com/2017/01/book-promotion-and-evolving-art/

To view samples and reviews of my work [including Murders of Conveyance and the other Natalie Seachrist Hawaiian Mysteries] please drop in at my author’s website JeanneBurrows-Johnson.com. You’ll even find Island Recipes that might inspire your own creativity!

For more ideas to strengthen your Wordpower© and branding, please visit my marketing tip website: ImaginingsWordpower.com

FYI CAROL BLONDER, the lively host of NETWORKING ARIZONA interviewed me earlier this year. CLICK BELOW to catch the podcast. To learn more about Carol’s continuing connections with Arizona business professionals, visit her website https://networkingarizona.net/.

~ Facebook
~ Amazon

~ Apple Books
~ Audible
~ Authors Den
~ Barnes and Noble
~ Blogarama
~ Book Bub
~ Cozy Mysteries-Unlimited
~ Good Reads
~ Hometown Reads
~ Midpoint
~ Smashwords



A Series of Hawaiian Oral History Interviews
Researched, Conducted, Compiled & Narrated by
Jeanne Burrows-Johnson

Caroline Kuliaikanu`ukapu Wilcox DeLima Farias
Meet Caroline Kuliaikanu`ukapu Wilcox DeLima Farias

It seems as though I have been absent more than present on the Internet this year. . .


I’ve redesigned my websites: JeanneBurrows-Johnson.com [with more Island recipes plus tales about historic Tucson] and ImaginingsWordpower.com [a branding and development website] which will soon have new material.

~  Yen for Murder [the fourth book in the award-winning Natalie Seachrist Hawaiian Mysteries] has been edited and awaits a new publishing home…Perhaps you know a publisher who likes hardcover as well as softcover books—the only type of book libraries concerned with their collection’s longevity will buy. Maybe you even know of a publisher with connections to overseas markets and television and movie opportunities.

I created a professional Facebook page was created to provide updates and links to my websites and this blog.

I’ve just complete writing a detailed introduction with discoursive endnotes for Conversations with Auntie Carol.


This last project is especially dear to me. The seven interviews are observations on childhood, family, and events that reflect the inner spirit of Caroline Kuliaikanu`ukapu Wilcox DeLima Farias who lived from 1923 to 2001. Carol was a descendant of ali`i, Hawaiian nobility. Her personal story includes performing hula awana at the Moana Hotel on the beach at Waikīkī on December 6, 1941, the day before the Japanese attack on Pearl Harbor and other parts of O`ahu that brought the United States into the Second World War. 

As a reader or listener will observe, Carol was close to her family and proud of the prominent roles they played in the history of Hawai`i. She was the grandniece of Col. Robert W. K. Wilcox, a major politician and a revolutionary who strove to restore Queen Lili`uokalani to the throne of a sovereign Kingdom of Hawai`i. Carol was also the second cousin of Johanna N. Wilcox, the first woman registered to vote in the U.S. Territory of Hawai`i.

Carol was one of the first people to welcome me to Honolulu in January of 1973. While performing at a Daughters of the British Empire tea to celebrate the birthday of Scottish poet Robert Burns, Carol and others expressed interest in having their daughters study Scottish Highland Dancing with me. Soon I was privileged to teach Carol’s younger daughter Lorna and her neighbor in the Farias home. In 1975, Carol and her family helped plan my wedding and I was especially honored when she performed hula at our reception. Within a couple of years, Lorna was participating in competition and performances, including Highland Games and the Hilo International Festival on the island of Hawai`i. Although Lorna stopped taking dance classes as a teenager, I periodically saw Carol at gatherings in both of our homes.

In 1981, I returned to college. After obtaining a Bachelor of Arts degree in history, I continued studies in Asian and American history and worked as a graduate teaching assistant in the World Civilization program of the University of Hawai`i. As I learned more about Hawaiian history, I was able to appreciate many aspects of Carol’s stories. We remained in touch when I accompanied my husband to Newport, Rhode Island, where he was an instructor at the U.S. Naval Education and Training Center. At that time I began my career as a free-lance writer and marketing consultant.

When I returned to Hawai`i, Carol shared the many changes that had occurred in her life. Three of the sisters of Johanna Wilcox had moved into Carol’s home in Kāne`ohe. This was a time of mixed joys and sorrows for the family. For although her Aunties rejoiced in being united in Carol’s home, by 1990 the last of them had passed, as well as Carol’s beloved husband Freddy. Although I had met a couple of the women, I had absorbed neither their familial dynamics, nor the details of their individual lives. Continue reading AN ORAL HISTORY INTERVIEW